Wednesday, March 10, 2010

स्टेशन इ.डी.

Headflap's 8 weeks is up. But right at the tail end there WMUR Marquette Radio asked our promoters to ask us/me to create a station i.d. in which we say our name and the station name and catchphrase. So I will try to do version 1 today. Just me, real basic, shoot them the mp3 in the evening. I will see the 'mates in a week or so. If they dig the idea, we'll recordan expanded version at some point.

The station is on spring break now and programming is optional for the students. So I'lll play their podcast and doze til lunchtime. It's important to sleep with a good college radio station as a way to get to know it.

Saturday, March 6, 2010

८ओल्लेगे रेडियो प्रोमोतिओं वीक 8

I'm not totally sure why the blog post titles appear in foreign characters but I'll fix it. Headflap's 8th week of college radio promotion ended pretty damn strong. Better than all previous weeks and that of course is the point. I have the raw data in front of me, the airplay consultant sends me analysis on Monday or Tuesday so more info to follow...

Sunday, February 28, 2010

कॉलेज रेडियो Promotion Week 7

Milwaukee, WI WI WMUR RADIO reports: "Headflap was checked out for review by a dj, but he hasn't brought it back yet." We will follow up next week and make sure he does!"

And that pretty much sums up the main risk of promoting ones music to college radio: has this young dj found a cd that speaks to him in a very direct and meaningful way? Or does he loathe it so much he felt compelled to fling it frisbee style out a window into the dark snowy night? Will the cd make its way back to the studio?

To paraphrase Joni Mitchell, I've seen college radio from both sides now.

Friday, February 26, 2010

Big Snows

The big snows of winter '09-'10 strike again. This gave me an excuse to watch Obama's Healthcare Bill Reconciliation in its entirety, more or less. Extremely impressive. I felt educated and happy for my country.

For my label and my friends, the weather postponed the mixing of Thee Nosebleeds' self titled debut cd. They and Mike are dedicated. The project will get done. The tracking session was fun, efficient and productive. We have a great product in the works.

As the snow melts, it'll be great to start practicing the new Headflap songs for our 2nd full length and whatever shows we might play. The 2 main BBH retrospective collections, which will contain audio and video, are coming along nicely.

The college radio promo campaign for Headflap's debut cd has been worthwhile, and I continue to think on how much promo can my label afford to offer to the whole roster?